The RAFYs
WHAT
Event branding and design for Transylvania University’s end-of-year athletic awards ceremony.
WHY
The previous look of this event felt dated, and the athletic department wanted to make the event feel more formal.
HOW
Adobe Illustrator, Adobe Photoshop & Adobe InDesign
Transy had recently introduced the new mascot for athletics, Rafy the bat, named for infamous professor Rafinesque. A play on the ESPYs, we as a design team created an elegant and athletic look with logos, event signage, templated award graphics, social media graphics and more.
